Apparently, into selling TVs
This could be very interesting. I would imagine the set would ship with the world's simplest remote control, built-in WiFi, perhaps a hard drive to store programming that would obviate the need for TiVO or a DVR, and surround-sound.
Figure it would sell for about $5,000 or $6,000, or slightly less than a comparably-sized (say 60 inch) set and all the candy you'd have to buy separately.